When you're a paid AT&T flack, you get your weekly paycheck even as the empire burns down. Just keep looking away from the flames while you do your job. Remember that planted article in the New York Times that everyone made fun of? The one that said AT&T service was GREAT as measured by unverified sources in non-real world situations? Well, after AT&T flacks planted it two weeks ago, they were supposed to make sure it was repeated endlessly by other reporters in other publications as fact without any new information. After all, if bullshit is printed in the New York Times, it becomes beef stew for other publications to sample.
Of course, the real story quickly became what a joke the Times piece was, it was hidely ridiculed over the internet, it's "facts" exposed as lies, etc. And then Operation Chokehold came around and hogged the media spotlight with it's message that, as most people can tell in the real world, AT&T service sucks.
But now that a little time has passed, those AT&T flacks have gone back "on message" as if nothing has happened. And there are plenty of reporters and publications that are more than happy to ignore real news and print corporate fantasy.
Here's a link to my old post on the zombie NYT article: