Wednesday, January 29, 2014

T-Mobile Gloats Over AT&T's Latest Idiotic Move

I didn't write this.  Honestly, I didn't.  But it sure reads like I did:

T-MOBILE GLOATS OVER AT&T'S LATEST IDIOTIC MOVE

Not often does a major corporation find itself compelled to issue whimsically sarcastic press releases.  But, as the press release points out, AT&T's poorly thought out reaction to T-Mobile's chess moves must be laughed at.  They are giving customers an extra reason to leave and test T-Mobile.

As I said before, AT&T really needs to figure out what marketing niche they want to compete in.  Do they want to compete on price?  Or on service?  Or coverage?  Or simply flail about without a long term plan other than to be Number 2 to Verizon and more expensive than Sprint or T-Mobile?

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